Posts tagged ‘Facebook’

October 9, 2012

Be all that can you can be… on Facebook

Image courtesy of FreeDigitalPhotos.net

Ok, I’m sure you’ve seen all the reports by now. “Facebook leads to depression.”  “Facebook is used to steal your identity.”  “Facebook can stop you from landing that job.” “Facebook can break up a marriage.”

Yes, all of those can be true… if you act like an idiot on Facebook. Other than those fine perils if I act out of stupidity, Facebook has reaffirmed that I can be anything that I put my mind to. Let’s reflect for a moment. How often do you see a status that totally doesn’t align with the person you know him or her to be in real life? We all know that person who  knows nothing about science but feels the need to update their status about the weather every hour on the hour as though they are a meteorologist. Or you’ve probably had  a run in more than once with someone who is consistently cursing, sleeping around, and always drunk but feels it’s necessary to quote bible phrases as a status everyday. Wannabe preacher? Or what about the girl you went to school with who has no fashion or beauty sense and never wore heels a day in her life, but constantly uploads pictures of herself everyday as though she is a hot new model?

Naturally, when people see things like this on Facebook a few things come to mind. They sometimes run along the lines of poser, wannabe, and faker. I  admit I used to be one of them until I realized those so called “fakers” had the right idea… sometimes.

Basically, I’ve learned that in order to accomplish something you have to believe you can do it. Much more than that you need to see yourself doing it. Fake it till you make it. It’s what we do when you pad your resume a bit when you’re trying to get that dream job. It’s what you did when you created that Youtube account to document all the songs you’ve written and composed througout the years. And it’s what we do when you attempt to win contests in which you have to demonstrate your expertise in a certain subject through a personal essay.  It turns out that’s what those posers on Facebook are doing. They’re faking it till they make it. They just happened to use a slightly more annoying approach. (I’m not going to lie. It still does annoy me from time to time.)

How often have you heard the phrase, “Dress for the job you want, not for the job you have.”? Or what about my all time favorite from Sister Act 2 “If you wake up in the morning and you can’t think of anything but being a singer, you’re a singer.” And we all know that for some on Facebook, the first thing they think to do is update their status with whatever prolific thing that comes to their mind. No, it doesn’t always mean that they have nothing better to do with their lives other than give their “friends” up-to-the-minute weather reports. It could mean that they are taking Whoopi Goldberg’s advice to heart and realizing that they are indeed a meteorologist, motivational speaker, etc.

Those “wise” Facebook friends are simply taking control of their own futures and doing everything in their power to turn their aspirations into reality. Perhaps, we can learn a lot from them… If all their annoying updates, hypocritical statuses, and plagiarizing song lyrics simply means that they are “dressing the part” and/or “faking it till they make it”, I can certainly like that.

In what ways do you fake it till you make it? Has Facebook helped you become all that you are capable of?

TERRIfic Quips: Always wear your invisible crown.

March 22, 2012

The Right Way to Connect on Linkedin

You’re new to Linkedin and finally completed uploading your resume, choosing a profile picture, and writing a summary. Now you do what any newcomer to Linkedin does. You look for some connections! Naturally, you will want to connect with the biggest influencers in your industry whether you know them or not. Most likely they are the ones with 500+ connections, 13 recommendations, and the manager of several groups. And who wouldn’t want to connect with these people? They are obviously the ones who know the most, like to network and can possibly do something for you in the future. Then there are some of you who are intimated to ask the high-rollers of Linkedin to connect and choose to go for those on your level who are just learning to the play the game. Well I’m willing to bet when asking for connections you are doing it the wrong way whether it be for a Linkedin popular or a newbie.

If you are sending requests to connect using the pre-written generic message, “I’d like to add you to my professional network,” this just might be one of the worst possible things you can do. This message doesn’t say anything about you other than, “I am too lazy or bored to take the time to get to know you, read your profile and personalize my message.” Since you are most likely requesting the person because you think you can benefit from the connection, you need to show them how you this person can benefit from connecting with you. A message like the one above, can very well get you ignored. At the very least, you need to give a reason for actually wanting to connect with the person; especially if you don’t know the person personally. (I know Linkedin “requires” you to know the person before you request to connect, but let’s not pretend like this doesn’t happen on a daily basis.) Besides, Linkedin has the potential to be much more powerful than Facebook. The last thing you want is to have a potentially good connection go to waste like a frivolous Facebook Friend. Make sure this doesn’t happen by saying something to start a conversation and building a what can potentially lead to a great relationship. After all, isn’t that the whole reason why you are requesting to connect? If not, you may just want to stick to Facebook and ignore the hundreds of trivial statuses by “friends” you don’t even like.

So what should you say in place of that generic message when requesting to connect? Luckily the options are endless.

Flattery: “I was looking through your profile and I must admit I’m impressed with your work. I hope one day I will get to your professional level. I’d like to add you to my professional network.”

College Connection: “Hey, I noticed we are both writing professionals and graduated from Rider University! Any plans to attend alumni weekend this June? Let’s chat! I’d love to connect.” 

Benefit Factor: “I saw your update discussing the upcoming contest for your company. Do you need help marketing it or coming up with conditions? I’d be happy to assist! I’d like to add you to my professional network.”

Group Buddy: “I noticed you are member of the Freelance Connection. Have you been following the discussion about marketing your writing services to local businesses? I’d love to know your thoughts. Let’s connect!”

Same Strokes, Different Folks: “Hey, neighbor. I grew up in Sayreville too! Tell me, do you hate Bon Jovi as much as I do or is he the source of inspiration in all of your work? Would you like to connect with me?”

Mutual Friends: “Seems we are both connected to Christine. She told me a lot about your plans to start a non-profit organization. As an entrepreneur, I am certainly interested. Care to discuss?” 

Following Fan: “During my search for all-inclusive resorts in Barbados, I came across your travel articles listed in Travel + Leisure and your blog about Groupon. You’ve earned yourself a new fan! I’d like to add you to my professional network.”

I’m sure there a few more options for connection request messages, but these are a definitely a great start. As you can see, the message need not be long. At most, it requires only a few minutes of studying the person’s profile to come up with a unique message to snag a new connection. But remember, once your connection request is accepted, continue the conversation and begin getting to know your newfound connection.

How do you feel about generic Linkedin messages? Have you tried writing personalized messages when requesting to connect?

January 24, 2012

How I Learned to Love Marketing

Marketing. It’s a word that scares most entrepreneuers and a word I admittedly knew nothing about when I started out. When I first started my writing business I knew nothing about how to adequately market my services. So I did what any young entrepreneur  in the technology age would do. I slapped together a website and portfolio and published it. Then I sat back and waited for the prospects to come running. The only problem was the people didn’t come running. It was more like a trickling of prospects a few times a month. So I decided it was time for a change and time to revamp my marketing strategy.

After doing some research, I found  the words that stuck out the most were social networking and cold calling. So naturally, I drafted a marketing plan that included Facebook and cold calling various businesses in the area. I even threw in some direct mail. Although I had some successes, the problem was I hated every minute of it. I have NEVER been a fan of Facebook and the idea of calling random people to sell them on my services was extremely nerve wracking. As a result, I struggled to push myself to actually do the marketing I planned on. But the I more I did it, the more I hated it. Until one day I asked myself why I was doing it. I was obviously marketing to expand my business, but why did I have to torture myself in the process?

The whole reason why I quit my job to pursue writing was so I would no longer have to do the work I hated. I  could actually LOVE what I do for a living. Wouldn’t taking on marketing projects I hate defeat the purpose? There was no reason for me to continue to dread marketing when no one was forcing me to do it. So I promptly discontinued the cold calls, direct mail, and Facebook to begin a hunt for different marketing strategies I could actually love or at least learn to love.

After I waded through Tumblr, email marketing, and Twitter I finally found my holy grail: In-person marketing and blogging. I also learned to love LinkedIn. Considering I work from home, I jump at the chance to leave the house and socialize with outsiders. And it only made sense to start a blog since I make a living as a writer. What’s funny is the choices seem so obvious now. I can’t believe it took me almost a year to figure this out. Ever since I implemented these tactics into my marketing strategy, I no longer struggle to make time for marketing because it doesn’t feel like work anymore. I actually enjoy doing it. I guess you can say I stopped marketing  since the strategies I chose tend to be fun. And can you believe I yield much better success rates now that I love how I choose to market. Guess my mom was right – Do what you love and the money will come!

It took me almost 12 months of hating my efforts to realize, if I don’t like something I should change it.

Did you have a similar situation? How do you market yourself or business? 

January 19, 2012

Casting Call for Brides-to-Be! Do You Want to be on TV?

Yesterday, I had the pleasure of going to my first bridal showcase as a bride-to-be. (I’m usually there for my own business endeavors and to make business contacts.) It was a nice change to go to a bridal showcase and actually be a bride and not an entrepreneur!  I had the pleasure of connecting with several businesses wishing to fulfill wedding day dreams such as photographers, performers, designers etc.

And then there was the casting director of a little show called Bridezillas. No, I don’t want to be a Bridezilla, but I love talking to people and asking lots of questions. I guess it’s the journalist in me. Anyway, the casting director explained there will be a new format to the show and a host for the new season. The best part is participants will be compensated $3,000 for their Bridezilla-esque behavior. Interested in making now the start of your 15 minutes of fame? Here’s the casting information taken directly from his flyer:

Bridezillas

We’re searching for Outspoken, Charismatic, and Funny Brides for season 9!

Are you a sassy yet classy diva who has high expectations and wants nothing less than perfection?

Are you an American princess who wants to have a royal wedding of her own?

Are you a socialite who wants all things extravagant and over-the-top leaving your guests buzzing about your big day?

Are you a former reality television star who wants to share their magical day with America?

Are you spoiled and want the wedding day of your dreams regardless of what others might say?

Are you obsessed with every detail of your wedding and feel no on understands your vision?

Are you fed up with your family, bridesmaids, and in-laws’ inability to get things right?

To be considered, email the below information to swatt68@yahoo.com.

For questions call 646-645-1855

  • Bride’s Full Name
  • City & State
  • Contact #
  • Email
  • Wedding Date
  • Wedding Budget
  • Wedding Website or Facebook Page
  • Tell us about a Bridezilla moment you’ve had since you started wedding planning
  • Who is giving you the most stress and why?
  • Give us your top 3 concerns or biggest fears for your wedding?
  • What kind of Bridezilla do you think you’ll be and why?

DON’T FORGET TO INCLUDE A COUPLE PHOTOS OF THE ENGAGED COUPLE!

Brides will be compensated $3,000!!!